About I-94 West Chamber of Commerce

The I-94 West Chamber of Commerce serves ten dynamic and unique communities: Albertville, Corcoran, Dayton, Hamel, Hanover, Loretto, Medina, Otsego, Rogers, and St. Michael. They help their business members make connections, increase visibility, and make an impact. At the I-94 West Chamber of Commerce, growing your business is their business.

BRAND IDENTITY

As a proud member of the I-94 West Chamber of Commerce, it was a special honor to work with the Chamber as their outsourced marketing team! We had the opportunity to update their brand color palette to enhance their existing logo design.

Event Logos

To help further build the I-94 West Chamber’s brand, Origin Marketing created logos for all of the chamber’s annual and recurring events. The logos incorporated the I-94 West Chamber mark and the brand color palette we had developed earlier.

WEBSITE DESIGN

Our brand identity work was helpful when it came time to work with the Chamber to determine the right design for their new website. We developed a fully responsive, SEO-optimized, WordPress website. We added new community images and integrated the Chamber Master functionality on their website so it functioned more effectively and was designed cohesively with the rest of their site.

GRAPHIC & PRINT DESIGN

Letterhead & More

To further tie together their image, we developed letterhead incorporating their updated color palette and other information. The chamber asked Origin Marketing to design a program for its premier annual dinner and silent auction event. We took inspiration from the dinner’s theme, Harry Potter, to develop a program that featured the evening’s events and sponsors.

INBOUND MARKETING

The I-94 West Chamber communicates with members through two monthly e-newsletters. We helped the chamber take these email blasts to the next level by aligning the design with the chamber’s brand identity and reorganizing the content to increase open rates and reader engagement.

The Origin Team offers clients an eclectic mix of talented professionals and best-in-class partners with backgrounds as varied as night and day. Yet they are connected with these common threads: they are all customer-centric, hardworking, trustworthy, ethical, straight-talking, smart marketing solutionist as who love what they do and the clients they do it with! At Origin they work with and empower their clients to cultivate smart marketing and business strategies. They want your business to grow and prosper, and they approach everything from the perspective of improving your business, whether it’s the process or the return on investment or both.

With a heart for businesses, Rosalie Bell established Origin Marketing in 2010. She combined her extensive sales experience and marketing knowledge with a strong desire to help businesses succeed. Her goal? To have a positive impact on her client’s business growth!