The Origin Smart Marketing Solutionistas hear this all the time during client meetings. Many business owners think they need to either hire a full-time, in-house marketing team or several different freelancers to create a well-rounded marketing campaign. But the Origin team has a better solution that maximizes your marketing dollars.
Most marketing agencies think in terms of individual projects. They may create a great eNewsletter or beautiful sales sheet. But they don’t think about how these deliverables contribute to the big picture.
Origin Smart Marketing takes a more holistic approach. Our goal is not to deliver a batch of emails or a few tweaks to your website. We hope to become part of your team as your outsourced marketing partner. We’ll take the time to learn as much as we can about your business and your revenue goals, then work with you to create and implement a marketing plan. Here’s a look at some of the marketing projects you can outsource.
Your Creative Juices
You know your business intimately, perhaps too intimately! It can be difficult to think objectively about your company and uncover new marketing ideas when you’re immersed in your business. Bringing in a team of marketing pros can help get the creative juices flowing. In the discovery process, we often uncover new opportunities for our clients that they would never have come up with on their own.
Your 10,000-Foot View
Have you heard the phrase “a goal without a plan is just a wish?” Planning out your marketing initiatives for the year gives you a bird’s-eye-view of where your marketing is headed. The Origin Solutionistas can help you craft that 10,000-foot view. Then, we’ll flesh out the months, weeks, and days so you know exactly what’s happening when.
Your Marketing Goals
If you’re like most of our clients, your marketing goals are at the top of your list of priorities at the beginning of the year. But then, they get bumped down as client calls and projects take up your time each day. Outsource your marketing priorities to keep your list on track without sacrificing client time.
Make 2018 the year you create a marketing plan and stick to it. Give the Solutionistas at Origin Smart Marketing a call to discover how outsourcing your marketing next year can help you grow your business.