Central Landscape Supply (CLS) supplies hard materials, such as concrete blocks for retaining walls and plastic lawn edging, to landscapers, municipalities, retail garden centers, excavators and growers. Their catalog is filled to the brim with every lawn and garden product you can imagine and boasts hundreds of plants and trees, too.
GRAPHIC & PRINT DESIGN
As a part of their business model and customer service focus, CLS hosts an annual Fall Buying Show where their suppliers can meet directly with end-users and their customers can achieve significant savings for purchasing for the upcoming season. Origin Marketing developed the promotional marketing materials for the Fall Buying Show, from developing the annual themes, to the invitations, table tents, and event posters to ensure this annual event is an ever-growing success!
Fall Buying Shows
Catalog & Anniversary Insert
For the last few years, we’ve worked with CLS to update and brand the cover pages of their catalog. We’ve added a textured background and icons to show at a glance the diverse product groups. Feedback from customers and employees has been very positive, and CLS appreciates the collaboration we bring to the table.
As an additional feature for the 2016 catalog, we developed a 5-page insert to celebrate their 25th anniversary. The insert included a timeline and a feature story on the history and future plans for CLS. It was a great way to say “thank you” to their suppliers, customers, employees, family, friends, and the community and industries they serve.
Trade Show Marketing
To recognize their 25th anniversary, CLS also wanted to create a unique gift for their suppliers and vendors to hand out at trade shows and other events. In partnership with one of their long-time suppliers, Origin Marketing developed a coaster celebrating CLS’s 25 years in business and thanking their customers for their ongoing loyalty and support. The coaster promotion has been very positively received and works as a great way to keep CLS top of mind of their customers, too.